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Those who visit Rome always come back. It is one of the most photographed cities in the world, both by the tourists who succumb to the eternal charm of what was once the capital of the Roman Empire and by celluloid greats such as Federico Fellini and Roberto Rossellini.

The scenes depicting Audrey Hepburn and Gregory Peck buzzing around Rome on a Vespa in Roman Holiday (1953), or Anita Ekberg plunging into the Fontana de Trevi in La Dolce Vita (1960), come to mind every time we wander round the Via Condotti, Piazza do Popolo, or the Piazza Navona. Decades after these scenes were filmed, the city’s charm remains intact, and visiting Rome puts us in contact with the history of the Western world, as well as with the most recent manifestations of fashion and culture. This is why a handful of Spanish firms have established their boutiques in this ancient metropolis on the River Tiber.

The streets between the Piazza di Spagna and the Via dei Corso make up one of the main shopping areas of the city. In the Via dei Corso, next to the San Carlo al Corso church, we can find the Roman branch of Camper, which opened in June and is the fruit of the collaboration between the Spanish brand and the Argentinian designer Haberly. Also in the Via dei Corso, walking in the direction of the Piazza Venecia, we can find Zara and Mango, right in the heart of Rome.

Our stroll along the Via dei Corso takes us to the Galerías Alberto Sordi, opened in 2003, which house the toy shop Imaginarium, and new shops from the Inditex group such as Massimo Dutti, and another branch of Zara. A few metres away, opposite the Piazza Colonna, we can find a large section dedicated to streetwear by the brand Desigual in the Jam boutique of the grand department store La Rinascente. And Custo Barcelona in Via Tomacelli, number 101, a street at right angles to Via dei Corso.

Moving on down Via Condotti we reach the Piazza di Spagna, where the second Roman branch of Camper awaits us. Various shopping streets housing a very diverse selection of shops lead off the piazza, with luxurious spaces such as those of Bulgari, Gucci, and Prada in Via Condotti, and high-end, multi-brand boutiques or small family-run Roman handicraft shops. If we follow Via dei Babuino, we will come to one of the most popular multi-brand shoe shops of the area: Adriana Roma. There is a shopping centre in the Palazzo Barchinesi del 1700, a few metres from the steps of the Piazza di Spagna. Inside, we will find the latest collections by Spanish brands such as Pedro García, and Ras. DNA is located at number 147, Via del Babuino, with a wide range of bags and shoes by El Naturalista. A few metres from this street, in Via Vittoria, the Roman children’s brand Neck & Neck awaits us. In Via Leoncina, number 22, the brand new Unisa Roman shop is located.

Without leaving this area we can go down Via Frattina, which runs parallel to Via Condotti. Along with the Via del Corso, it is one of the area’s main thoroughfares, housing a large number of shops. At number 34, Via Frattina, we come to Windsor, which offers the latest sportswear by Munich. Just a few metres from there, the exclusive childrenswear boutique La Cicogna is home to the latest offerings by Ágatha Ruiz de la Prada. We can also find clothing by Vienty in the Danielle boutique in Via Frattina, as well as a section dedicated to designs by Pikolinos in Casuccio Scalera. At number 3, Via Belsiana off this same street there is a multi-brand branch of Barton’s, with a wide range of clothing by Hoss Intropia.

Between Campo dei Fiori and Via Governo Vecchio
Campo dei Fiori is the new alternative zone in Rome. Thoroughfares such as the Via del Vecchio Governo, Via Baullari, and Via Giubbonari are the location of choice for new designers to market their collections, housed in multi-brand shops located alongside the most well-known single brand shops. In Via Giubbonari there is a branch of Best Seller, selling designs by Desigual, No Stop with its Camper Kids section, and the trendy Empresa space with creations by Hoss Intropia and Uno de 50.

A few metres from there, Via Giubbonar is also home to the boutique Dadada, with the latest creations by Skunkfunk, and the shoe shop Amarena Chic offers us designs by Vialis, Audley, and Ras. In Via Baullari we can find the Loco boutique, offering footwear by Spanish firms such as Pedro García, Chie Mihara, Sacha London, and KTW, as well as Shape, housing designs by Pura López.

Between the Vatican and Via Col di Rienzo

Crossing the River Tiber we come to another of Rome’s outstanding shopping areas, close to the Vatican City, and around the Via Col di Rienzo and the Piazza del Risorgimento. Here the shops are mostly mid-range boutiques aimed at young people. In Col di Rienzo we can find one of the city's branches of Mango, flanked by the multi-brand Papaloco, offering clothing by Pepe Jeans. In this street we can also find one of the biggest shoe shops of the area, Traini, with a section dedicated to Wonders.

Opposite Mango there is a large department store called Coin, whose shoe shop houses collections by KTW in its Urban Life section. Going down Col di Rienzo we will reach the Piazza del Risorgimento, offering the latest creations by Pura López, Ras, Alima, and Salvador Sapena in the shoe shops Danielle, and Martina Novelli.

Shopping Centres
On the outskirts of Rome the presence of Spanish brands is also notable in shopping centres such as Parco Leonargo (Bershka, Zara, Pull and Bear, and Mayoral) or Euroma 2 (Mango, Oysho, Bershka, Pull and Bear, Zara, Massimo Dutti, Stradivarius, and Mayoral).

Without a doubt there is a very wide range of shopping possibilities in a city which hides an artistic treasure in every corner.

Shopping guide for Spanish fashion in Rome

Photos of Rome courtesy of Fototeca ENIT (Italian State Tourism Board)