Search:

PROFILE

Mango´s interview

Mango opened its first shop in 1984 on the Paseo de Gracia in Barcelona, based on a previous initiative created by Isaac Andic and his brother Nahman. In a revolutionary business idea where urban womenswear reflected the latest in fashion, the two brothers expanded their sales network to five shops in just one year, and were soon on the road to global fame.

What started out as a small team began to grow as a result of an ambitious production system based on the philosophy “just-in-time”, which defined product concepts, store design, quality standards, price and brand image. This solid approach has turned Mango into a Spanish fashion leader.

The corporate philosophy is all about creativity. One of its cornerstones is the Hangar Design Center, the largest of its kind in Europe, where more than 600 professional create the brand’s collections. Mango also seeks to broaden the scope of its actions, with limited edition collections launched each season by top fashion designers, who have so far included Adam Lippes and Zuhair Murad.

One of the company’s latest challenges has been the launch of HE Homini Emerito, a new menswear initiative, now available in Europe.

At the end of 2008, Mango had a turnover of €1.44 bn, rising 8% on the previous year. Proof of the brand’s global standing is that foreign markets account for 77% of this figure.

Mango is now focusing resources on Asia, where it already has 57 shops in China and where Korea, Singapore, Philippines and Japan are its other main markets. It now has more than 1,350 standalones in 93 countries.