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PROFILE

Alma Aguilar´s interview

Alma Aguilar was born in Madrid in January 1976 into a family with close connections in the art world. On completing her studies in design and pattern design at the School of Industrial Techniques, she continued her professional training in the workshops of a number of designers including Laura Montero, Paco Casado and Devota & Lomba. It was with Devota & Lomba that she was able to develop her talents most fully.

In May 1998 she set up her own company called Alma Aguilar and from her tiny Madrid workshop created her first ready-to-wear collection for summer 1999, and managed to establish 6 points of sale for her creations in Spain. In February 1999 she presented her second collection (Autumn-Winter 1999-2000) at the International Fashion Week in Madrid.

The first Alma Aguilar store opened on 17 April 1999 in Jorge Juan Alley in Madrid (she would later move the store to Calle Villanueva). In October of the same year she presented her third collection (Spring-Summer 2000), with which she also began her international expansion.

In September 2001, at the age of just 25, she made her debut at the Cibeles Fashion Show, presenting her seventh collection for summer 2002 and was featured extensively in the international press (Collezioni, Italy; Wall Paper/Spruce, London Handelsblatt, Germany Fashion Shows, New York; TM Facts of Fashion, Germany Textil Zei Tung, Austria). Since then she has presented all her collections at the Cibeles Fashion Show.

In May 2003 she gave birth to her daughter, Allegra, who would lend her name to Alaa’s second more accessible concept line and would be the inspiration behind the creation of the Mini de Alma Aguilar children’s line in 2010.

Alma Aguilar has participated in numerous projects: the “12 outfits for Tokyo” exhibition, Spanish Fashion in Japan at the Instituto Cervantes, which later moved to Beijing, Milan, and continues to travel the world today. Another exhibition to which Alma contributed her creations was that of the Spanish Institute in Nueva York, in October 2007.

In 2007 she designed her first accessory, the “sewing" bag called Like, practically made to measure for each client with serial numbers and in a limited quantity. In 2009 she unveiled her first couture collection to great success and avid interest by specialist media and clients.

Alma Aguilar has presented 24 collections in a career spanning nearly 12 years. Her coherent and original identity, as well as exquisite and demanding work, place Alma Aguilar among the most internationally recognisable Spanish designers, with the greatest potential for business growth and development, which the company is currently focused on.