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02/26/2010
The Spanish kidswear brand has ten shops of its own outside Spain.
In line with its growth plan for 2009-10, Spanish children’s wear brand Bóboli has just opened shops in the Philippines, Taiwan and Venezuela, expanding in regions where it already operates after starting up a few months back in several Middle Eastern countries.
Bóboli has reached a deal in the Philippines with one of the country’s major retailers and has plans for several boutiques. The first opened just a few days ago in the Greenbelt 5 mall, in Makati City, near Manila. Further new shops will be opening in March and April.
The Taiwan shop is the brand’s second in the country and is located in Nanjing E. Road, which is part of one of Taipei’s major shopping districts. In the weeks to come, Bóboli will be extending its sales network with another boutique.
For the boutique in Venezuela, the Spanish brand has chosen the newly-opened Lider mall in Caracas, which has space for more than 400 shops.
The cute Bóboli girl, boy and newborn collections are meticulously designed in an up-to-date easygoing style. Founded by Francisco Algás in 1981, the brand now has 40 shops in Spain and ten abroad. Its collections are also sold at its online shop.
Bóboli, feature of the month
Bóboli Autumn-winter 2010/11 at FIMI
